TURO BRAND GUIDELINES
Senior Creative Director: Ericka Ames
Art Directors: Samantha Hensley & Carolyn Pulvino
Photography Manager: Miles Mattison
Animator: Rasmus Holmqvist
As the leader of the brand design and photography teams, it is my job to update, maintain, and ensure compliance with the Turo brand guidelines internally and in brand partnerships. In collaboration with the other leaders on my team, we have built a robust guidelines site that serves both the internal team and external agency partners.
Below are a few example snippets of the guidelines, or visit the link to see the full site.
